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Which of the following are features of narrowcasting?

1.Large area of reach
2.Weak reception
3.Limited reach in terms of geographical area
4.Noise free
5.Appropriate for specialised media channels
AI, II and III only
BII, III and IV only
CI, III and IV only
DIII, IV and V only ✓ Correct
Correct answer: (D) III, IV and V only
Explanation

Narrowcasting is marked by limited reach in geographical terms, noise free delivery and suitability for specialised media channels, so statements 3, 4 and 5 hold.

Statement 3 is right because narrowcasting deliberately targets a small, defined audience rather than a wide territory.

Statement 4 is right because its focused, often digital or cable delivery keeps reception comparatively clean and noise free.

Statement 5 is right because it fits specialised channels aimed at particular interest or niche groups.

Claiming a large area of reach in statement 1 describes broadcasting, the very opposite of narrowcasting's narrow aim.

Claiming weak reception in statement 2 misstates the technology, whose targeted delivery gives strong, clear reception.

Narrowcasting underlies niche cable, subscription and streaming services built for defined micro audiences.

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