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Given below are two statements. Statement I: Content analysis is an approach to the analysis of…

Paper 1 · Research Aptitude UGC NET June 2023 (15.06.2023) Shift-I
Given below are two statements. Statement I: Content analysis is an approach to the analysis of documents and texts that seeks to analyze them in qualitative terms. Statement II: Content analysis is a very transparent research method. In the light of the above statements, choose the correct answer from the options given below.
  • Statement I: Content analysis is an approach to the analysis of documents and texts that seeks to analyze them in qualitative terms.
  • Statement II: Content analysis is a very transparent research method.
ABoth Statement I and Statement II are true
BBoth Statement I and Statement II are false
CStatement I is true but Statement II is false
DStatement I is false but Statement II is true ✓ Correct
Correct answer: (D) Statement I is false but Statement II is true — Statement I is false and Statement II is true, so the answer is Statement I is false but Statement II is true.
Explanation
Statement I is false and Statement II is true, so the answer is Statement I is false but Statement II is true.
Content analysis systematically studies documents and texts to find patterns.
It seeks to quantify the presence of chosen words, themes or concepts, so it is primarily quantitative.
So statement I is false in calling it an approach that analyses texts in qualitative terms.
Content analysis follows clear, stated rules for coding and counting the material.
Because these rules can be checked and repeated by others, the method is very transparent.
So statement II is true about its transparency and replicability.

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