Identify the advantages of closed ended questions in survey research:

1.It is easy to process answers.

2.Respondents can answer in their own terms.

3.They are easy for the respondents to complete.

4.They allow unusual responses to be derived.

A1 & 2 only

B1 & 3 only ✓ Correct

C1, 2 & 3 only

D2, 3 & 4 only

Correct answer: (B) 1 & 3 only

Explanation

Closed-ended questions are easy to process and easy for respondents to complete.

Letting respondents answer in their own terms is a strength of open-ended, not closed, questions.

Deriving unusual or unanticipated responses is again a feature of open-ended questions.

Options carrying statement two or four therefore mix in open-ended advantages.

Pre-set answer categories give closed questions their speed and comparability.

Their main drawback is that they may force respondents into ill-fitting categories.

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