Paper 1 · Communication
Match List I (Modes of Communication) with List II (Description) and choose the correct answer:
List I
- Publicity
- Propaganda
- Advertising
- Public relations
List II
- Reputation management
- A paid message
- Non-commercial promotion
- Communication with motives
AI-a, II-b, III-c, IV-d
BI-b, II-c, III-d, IV-a
CI-d, II-a, III-b, IV-c
DI-c, II-d, III-b, IV-a ✓ Correct
Correct answer: (D) I-c, II-d, III-b, IV-a — The correct match is I-c, II-d, III-b, IV-a.
Explanation
★The correct match is I-c, II-d, III-b, IV-a.
★Publicity is non-commercial promotion of something.
★Propaganda is communication carried on with motives.
★Advertising is a paid message.
★Public relations is about reputation management.
★So publicity pairs with non-commercial promotion, propaganda with motives, advertising with a paid message and public relations with reputation management.
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