Virtual ethnography is located in a/an

ANatural environment

BTechnical environment ✓ Correct

CPolitical environment

DEconomic environment

Correct answer: (B) Technical environment

Explanation

Virtual ethnography is located in a technical, online environment.

It studies communities and cultures that exist through the internet and digital media.

A natural environment describes traditional field ethnography, not the virtual kind.

A political environment is not the defining setting of virtual ethnography.

An economic environment likewise does not define this online method.

It is also called netnography or digital ethnography.

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