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The reformer must know that what moves people is the authentic life, not mere writing. The newspaper and journals that Lokmanya Tilak and other reformers ran, the books they wrote, sold little, but had enormous effect. Their writing was known to reflect and be just an extension of, their exemplary lives.

It was the authenticity of their lives which lent weight to their message, to their example. All knew that their lives were an integral whole, they were not moral in public life and lax in private, nor vice versa. They were not full of pious thoughts and scared resolutions within the walls of a temple.

A writer who is merely entertaining his readers, even one who is merely informing them, can do what he wants with the rest of his life. But the writer, who sets out to use his pen to reform public life, cannot afford such dualities. Here is the testimony of one great man about the influence of another, Lokmanya Tilak.

I believe that an editor who has anything worth saying and who commands a clientele cannot be easily hushed. He delivered his finished message as soon as he is put under duress. The Lokmanya spoke more eloquently from the Mandalay fortress than through columns of the printed Kesari.

What made Tilak's writings very effective?

AThey were reflective and truly represented his exemplary life ✓ Correct
BThey were full of information
CThey were critical
DThey comprised of beautiful phrases and idioms
Correct answer: (A) They were reflective and truly represented his exemplary life
Explanation

The passage says the writing was an extension of and reflected the exemplary life, and that this authenticity gave the words their weight, so the writing was effective because it was reflective and truly represented his exemplary life.

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