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Given below are two statements. In the light of the above statements, choose the most appropriate answer from the options given below.

Statement I:A large portion of mediated cultural transmission involves passing on traditions, language, beliefs, attitudes and values from one generation to another.
Statement II:Such a process will contribute to the unconscious cultural development of individuals in society.
ABoth Statement I and Statement II are true ✓ Correct
BBoth Statement I and Statement II are false
CStatement I is true but Statement II is false
DStatement I is false but Statement II is true
Correct answer: (A) Both Statement I and Statement II are true
Explanation

Both statements hold true, since mediated culture does hand traditions across generations and that handing-on works largely below conscious awareness.

Statement 1 is sound because a large share of mediated cultural transmission passes on traditions, language, beliefs, attitudes and values from one generation to the next.

Statement 2 is sound because such transmission shapes people quietly, feeding an unconscious cultural development rather than a deliberate lesson.

The second statement follows naturally from the first, describing the effect of the very process the first names.

Neither claim overstates, so reading either as false would misdescribe how culture travels through media.

This continuous inheritance of shared meaning is why mass media are treated as agents of socialisation.

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