Paper 1 · Communication
UGC NET December 2021 June 2022 (22.09.2022) Shift-II
In mass communication, the audiences are which of the following?
- 1. Well-defined
- 2. Anonymous
- 3. Homogeneous
- 4. Heterogeneous
- 5. Scattered
A1, 2 and 3 only
B2, 3 and 4 only
C2, 4 and 5 only ✓ Correct
D3, 4 and 5 only
Correct answer: (C) 2, 4 and 5 only — The answer is 2, 4 and 5.
Explanation
★The answer is 2, 4 and 5.
★Mass communication reaches an audience that is anonymous to the sender, which is item 2.
★The audience is heterogeneous, made up of very different people, which is item 4.
★It is scattered widely across places, which is item 5.
★So the mass audience is not well-defined or homogeneous, and items 1 and 3 are excluded.
★So the audiences are anonymous, heterogeneous and scattered.
★So the answer is 2, 4 and 5.
Want more like this? Create a free account to practise a full test, track your progress, and get spaced-repetition review.
Shared by Mcqkart · via Mcqkart.in