Match List I (Concept) with List II (Related medium) and choose the correct answer from the options given below.

List I

i.Attention economy

ii.Narrowcasting

iii.Synchronous

iv.Peculiar form of presentness

List II

a.Public speech

b.Television

c.Internet

d.FM radio

Ai-a, ii-b, iii-c, iv-d

Bi-b, ii-c, iii-d, iv-a

Ci-c, ii-d, iii-a, iv-b ✓ Correct

Di-d, ii-a, iii-b, iv-c

Correct answer: (C) i-c, ii-d, iii-a, iv-b

Explanation

Attention economy is tied to the internet, where scarce user attention becomes the contested resource.

Narrowcasting is tied to FM radio, which serves a targeted, segmented listenership rather than a mass one.

Synchronous communication is tied to public speech, where speaker and audience share the same live moment.

The peculiar form of presentness is tied to television, which conjures a sense of being present at events.

Pairing attention economy with public speech or narrowcasting with the internet would misalign the media.

Each concept sits with the medium whose working it best describes.

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